Value of Music Education and Music Marketing

Artistshousemusic.org is a non-profit organization funded by the Herb Alpert Foundation and is charged with being a resource for musicians, students, industry professionals, and people interested in getting into the music business. Headed by John Snyder – multi-grammy award winner and current head of the Music Industry Studies department at Loyola University in New Orleans, LA; the facility has a very heavy focus on video interviews and master classes with the best in the industry – be they professors, musicians, or businessmen and people interviewed include producer Irv Gotti, former head of RCA Records Bob Jamieson and musician Randy Newman.

I’m an advocate for interdisciplinary learning because it is important to not just be so focused on one competency that the bigger picture is lost so having a music marketing background can be a fun cross-learning and maybe a good way to get employees out of the normal routine of sending them to leadership camps. Music education after all does trigger creativity and innovation, a skill that definitely has business value.

2 comments to Value of Music Education and Music Marketing

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